MiniCast

Hosted by young influencers from Brasilera Digital's exclusive casting, MiniCast is a pioneering project in the world of children's and youth entertainment. With light, fun, personality-packed episodes, the show features conversations among kids about everyday topics, pop culture, social media and curiosities — always with the spontaneity and creativity only children have.

Recorded at Brasilera's studio in São Paulo, MiniCast goes beyond entertainment: it's a space where children express themselves freely, develop communication skills and lead content tailored to their ages — all with professional guidance and responsibility.

Conceived, produced and managed by Brasilera Digital, MiniCast reinforces the agency's pioneering role in children's advertising, with an exclusive cast and the proper license to operate legally in this segment. The project is also a great opportunity for brands looking to connect with new generations in an ethical, fun and creative way, through sponsorable segments and child-appropriate content.